The Tommyca sound system designed specifically for the bicycle rider. It provides an enhanced biking experience by combining an mp3 player, radio and lights with one-click UI. The function buttons do not require the rider to let go of the handlebar, providing the rider with a high safety standard.

The system calls for a fine balance between smart mechanical engineering, enabling integration of small full range speakers and a reasonable acoustic volume, within a slick and compact look & feel. Some of the additional mechanical design challenges where, high outdoor durability, including water resistance as well as a robust and intuitive mounting solution.

The end product is a sound steering system that creates an acoustic bubble and eliminates earphones. The music envelops the rider without disturbing the surroundings, and takes into account safety considerations. The simple morphology design, a pipe form, is taken from the bicycle structural language, and the lights are inspired from transportation design applications.